Assistant Manager, Marketing Automation
Job Description
Title: Assistant Manager, Marketing Automation
Company Name: building technology & ideas ltd.
Vacancy: --
Location: Dhaka
Minimum Salary: Negotiable
Experience:
∎ At least 5 years
Published: 29 Jul 2024
Education:
∎ BBA/MBA from any reputed University
∎ BBA/MBA from any reputed University
Requirements:
Additional Requirements:
∎ Expert in Mailchimp, Brevo ADN Email or similar marketing automation tools.
∎ Experience with lead scoring and nurturing
∎ Experience with CRM, preferably Salesforce
∎ Ability to analyze data and report on campaign performance
∎ Experience with A/B testing and optimization
∎ Knowledge of HTML and CSS for email and landing page templates
∎ Excellent communication and project management skills
∎ Ability to work independently and in a team environment
∎ Well-versed in current marketing automation trends and best practices
Responsibilities & Context:
∎ Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements.
∎ Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software
∎ Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
∎ Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously.
∎ Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
∎ Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
∎ Support essential marketing operations initiatives in Mailchimp/Brevo/ADN Email such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing.
∎ Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements.
∎ Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software
∎ Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
∎ Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously.
∎ Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
∎ Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
∎ Support essential marketing operations initiatives in Mailchimp/Brevo/ADN Email such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing.
∎
Skills & Expertise:
Compensation & Other Benefits:
∎ Pick & Drop facility.
∎ Salary Review: Yearly based on performance
∎ Festival Bonus: 2 (Yearly)
∎ Earn leave Encashment
∎ Gratuity Scheme
∎ Lunch & Mobile allowance
∎ Welfare Fund
∎ Weekly Holidays: Friday and Alternative Thursday
∎ Pick & Drop facility.
∎ Salary Review: Yearly based on performance
∎ Festival Bonus: 2 (Yearly)
∎ Earn leave Encashment
∎ Gratuity Scheme
∎ Lunch & Mobile allowance
∎ Welfare Fund
∎ Weekly Holidays: Friday and Alternative Thursday
Employment Status: Full Time
Job Location: Dhaka
Company Information:
∎ building technology & ideas ltd.
∎ Celebration Point, Road: 113/A, Plot: 3 & 5, Gulshan, Dhaka 1212
∎ bti is a pioneering and leading company in the real estate industry of Bangladesh established in 1984. It is the founder member of REHAB with membership number 001 and is also the first ISO certified company in Bangladesh for "Design and Construction of buildings".
Address::
∎ Celebration Point, Road: 113/A, Plot: 3 & 5, Gulshan, Dhaka 1212
∎ bti is a pioneering and leading company in the real estate industry of Bangladesh established in 1984. It is the founder member of REHAB with membership number 001 and is also the first ISO certified company in Bangladesh for "Design and Construction of buildings".
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 28 Aug 2024
Category: Marketing/Sales
