Assistant Manager-Marketing (Fashion Retail)

Job Description

Title: Assistant Manager-Marketing (Fashion Retail)

Company Name: DEKKO Legacy Group

Vacancy: 01

Age: 28 to 35 years

Location: Dhaka (Banani)

Salary: Negotiable

Experience:
∎ 5 to 7 years
∎ The applicants should have experience in the following business area(s):Garments

Published: 15 Sep 2024

Education:
∎ Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing

Requirements:

Additional Requirements:
∎ Age 28 to 35 years

Responsibilities & Context:
∎ Develop and implement effective content strategies that align with business goals.
∎ Create and manage a content production calendar to ensure timely delivery of marketing materials.
∎ Monitor and optimize content performance across various platforms.
∎ Design and execute strategies for the optimal mix of marketing platforms (digital, print, social media, etc.).
∎ Continuously assess and adjust platform strategies to maximize reach and engagement.
∎ Develop and enforce brand guidelines to ensure consistent brand messaging and visual identity.
∎ Formulate and execute brand-building initiatives to enhance brand awareness and drive sales.
∎ Develop crisis management plans and protocols.
∎ Handle media relations, including the preparation of talking points and press releases in both English and Bengali.
∎ Plan and execute 360-degree marketing campaigns for retail brand and outlet launches.
∎ Oversee content development and manage events to support campaign objectives.
∎ Manage relationships with internal stakeholders (e.g., sales, operations) and external partners (e.g., agencies, vendors).
∎ Coordinate cross-functional teams to ensure seamless execution of marketing activities.
∎ Prepare and track the yearly marketing budget.
∎ Plan and allocate resources effectively to meet marketing objectives.
∎ Monitor project milestones and ensure timely completion.
∎ Create and maintain a comprehensive marketing calendar.
∎ Track the progress and effectiveness of marketing activities against the calendar.
∎ Develop and implement effective content strategies that align with business goals.
∎ Create and manage a content production calendar to ensure timely delivery of marketing materials.
∎ Monitor and optimize content performance across various platforms.
∎ Design and execute strategies for the optimal mix of marketing platforms (digital, print, social media, etc.).
∎ Continuously assess and adjust platform strategies to maximize reach and engagement.
∎ Develop and enforce brand guidelines to ensure consistent brand messaging and visual identity.
∎ Formulate and execute brand-building initiatives to enhance brand awareness and drive sales.
∎ Develop crisis management plans and protocols.
∎ Handle media relations, including the preparation of talking points and press releases in both English and Bengali.
∎ Plan and execute 360-degree marketing campaigns for retail brand and outlet launches.
∎ Oversee content development and manage events to support campaign objectives.
∎ Manage relationships with internal stakeholders (e.g., sales, operations) and external partners (e.g., agencies, vendors).
∎ Coordinate cross-functional teams to ensure seamless execution of marketing activities.
∎ Prepare and track the yearly marketing budget.
∎ Plan and allocate resources effectively to meet marketing objectives.
∎ Monitor project milestones and ensure timely completion.
∎ Create and maintain a comprehensive marketing calendar.
∎ Track the progress and effectiveness of marketing activities against the calendar.

Skills & Expertise:

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (Banani)

Job Highlights:

Apply Procedure:

Email your CV:
∎ Send your CV to the given email talent.excellence@dekkolegacy.com or Email your CV from My Bdjobs account

Company Information:
∎ DEKKO Legacy Group
∎ Shimanto Shambhar, 8th Floor. Road no # 2, Dhanmondi. Dhaka - 1209

Address::
∎ Shimanto Shambhar, 8th Floor. Road no # 2, Dhanmondi. Dhaka - 1209

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 23 Sep 2024

Category: Marketing/Sales

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