Assistant/Deputy Manager – Brand

Job Description

Title: Assistant/Deputy Manager – Brand

Company Name: CFMOTO BANGLADESH

Vacancy: 3

Age: 30 to 40 years

Location: Dhaka

Minimum Salary: Negotiable

Experience:
∎ At least 4 years
∎ The applicants should have experience in the following business area(s):Automobile

Published: 6 May 2025

Education:
∎ BBA/MBA (Marketing)

Requirements:

Additional Requirements:
∎ Age 30 to 40 years
∎ Passion for motorcycles and deep understanding of rider communities, lifestyle marketing, and consumer behavior.
∎ Strong grasp of 360° brand management and campaign execution.
∎ Experience in digital marketing, influencer outreach, and social media strategy.
∎ Excellent communication, storytelling, and stakeholder management skills.
∎ Analytical mindset with experience in using consumer insights and data to guide decisions.
∎ Highly organized with the ability to manage multiple projects under tight timelines.

Responsibilities & Context:
∎ To support the development and execution of brand strategies that enhance customer engagement, increase market share, and strengthen the brand identity of the motorcycle portfolio. The role involves managing integrated marketing campaigns, working closely with internal teams and external agencies, and analyzing consumer insights to drive brand performance.
∎ Assist in the development and execution of end-to-end brand strategies for existing and new motorcycle models.
∎ Lead integrated marketing campaigns across ATL, BTL, and digital platforms – including TVCs, digital films, dealer promotions, and experiential events.
∎ Work closely with product, R&D, and design teams to ensure alignment between product features and brand messaging.
∎ Collaborate with creative, media, and digital agencies to ensure timely and effective campaign rollouts.
∎ Drive brand communication in alignment with the company’s vision and motorcycle positioning (e.g., performance, style, adventure, commuter, etc.).Manage and track campaign budgets and ensure optimal ROI.
∎ Conduct market research, competitor benchmarking, and customer feedback analysis to refine messaging and brand propositions.
∎ Support product launches, brand activations, dealer engagement programs, and auto expos/motorcycle events.
∎ Monitor brand health metrics such as awareness, consideration, preference, and sentiment.

Skills & Expertise:

Compensation & Other Benefits:
∎ Mobile bill, Tour allowance
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Employment Status: Full Time

Gender:
∎ Only Male

Job Location: Dhaka

Company Information:
∎ CFMOTO BANGLADESH
∎ CFMOTO BANGLADESH, 13 th floor JCX Business Tower, plot # 1136/A, Japan Street, Block # I, Bashundhara R/A,Dhaka-1229.
∎ https://cfmotobd.com/
∎ Fast growing company in the automobile industry of Bangladesh.

Address::
∎ CFMOTO BANGLADESH, 13 th floor JCX Business Tower, plot # 1136/A, Japan Street, Block # I, Bashundhara R/A,Dhaka-1229.
∎ https://cfmotobd.com/
∎ Fast growing company in the automobile industry of Bangladesh.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 24 May 2025

Category: Media/Advertisement/Event Mgt.