Brand Designer

Job Description

Title: Brand Designer

Company Name: Gatsby wears

Vacancy: 1

Job Location: Dhaka (Uttara Sector 14)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Fine Arts (B.F.A)
∎ Skills Required: Graphics Design

Experience Requirements:
∎ 1 to 3 year(s)
∎ The applicants should have experience in the following area(s): Graphics Design
∎ The applicants should have experience in the following business area(s): Buying House

Job Context:
∎ A brand designer is responsible for creating and maintaining a consistent and visually appealing brand identity for an organization or product. This role combines elements of graphic design, marketing, and creative strategy to craft a compelling and memorable brand presence.
∎ Key Responsibilities:
∎ Brand Identity Development: Develop and refine brand identities, which may include logo design, color schemes, typography, and design elements that reflect the organization`s values and mission.
∎ Design Collateral: Create a wide range of design collateral, such as business cards, letterheads, brochures, packaging, signage, social media graphics, and more, while ensuring they align with the brand`s identity.
∎ Visual Communication: Use design to convey the brand`s messaging, tone, and personality to the target audience effectively. Visual communication should be in line with the organization`s marketing and communication strategies.
∎ Research and Strategy: Conduct research on the target audience, competitors, and industry trends to inform design decisions and maintain a competitive edge in the market.
∎ Brand Guidelines: Develop and maintain brand guidelines to ensure consistent use of design elements across all marketing materials and channels.
∎ Collaboration: Work closely with marketing teams, copywriters, web developers, and other stakeholders to ensure that the design aligns with marketing campaigns and objectives.
∎ Feedback and Revisions: Be receptive to feedback and be able to make revisions to designs as needed based on client or team input.
∎ Adherence to Best Practices: Stay current with design trends, software tools, and industry best practices. Ensure that all designs meet quality and technical standards.
∎ Legal Compliance: Ensure designs comply with copyright and trademark laws, and avoid any potential intellectual property infringements.

Job Responsibilities:
∎ Brand Identity Development:
∎ Create and refine brand identities that encompass visual elements such as logos, color schemes, typography, and design motifs.
∎ Ensure that the brand identity reflects the organization's values, mission, and personality.
∎ Logo Design:
∎ Design logos that are unique, memorable, and aligned with the brand's identity.
∎ Ensure that logos are versatile and effective in various sizes and applications.
∎ Visual Collateral Design:
∎ Develop a wide range of marketing and branding collateral, including business cards, letterheads, brochures, packaging, signage, advertisements, and digital media assets.
∎ Maintain consistency in design across all collateral materials.
∎ Digital Branding:
∎ Create digital assets such as website graphics, social media banners, email templates, and other online marketing materials.
∎ Ensure designs are responsive and effective across various digital platforms.
∎ Print Design:
∎ Design materials for print, including posters, flyers, banners, product packaging, and promotional materials.
∎ Collaborate with print vendors to ensure high-quality output.
∎ Brand Guidelines:
∎ Develop and maintain brand guidelines that outline the proper usage of logos, colors, fonts, and design elements.
∎ Educate team members and stakeholders on brand guidelines to maintain consistency.
∎ Market Research:
∎ Conduct research on the target audience, market trends, and competitors to inform design decisions.
∎ Stay updated on industry design trends and emerging technologies.
∎ Collaboration:
∎ Collaborate with cross-functional teams, including marketers, copywriters, web developers, and clients, to align design with marketing campaigns and business goals.
∎ Feedback and Revisions:
∎ Actively seek and incorporate feedback from clients or team members into design revisions.
∎ Be open to multiple rounds of revisions to achieve the desired design outcome.
∎ Legal Compliance:
∎ Ensure that all designs comply with copyright and trademark laws to avoid intellectual property infringements.
∎ Perform due diligence to verify the originality of design elements.
∎ Quality Control:
∎ Maintain a high standard of quality and consistency in all design work.
∎ Conduct quality checks to ensure accuracy and technical precision in the final designs.
∎ Presentation Skills:
∎ Communicate design concepts and strategies effectively to clients and team members.
∎ Prepare and deliver presentations that convey the rationale behind design choices.
∎ Project Management:
∎ Manage multiple design projects simultaneously, adhering to deadlines and client expectations.
∎ Keep organized records of project progress and communication.
∎ Adaptability and Creativity:
∎ Adapt to changing design requirements and be creative in finding innovative design solutions.
∎ Push the boundaries of design while remaining aligned with brand guidelines.
∎ Continuous Learning:
∎ Stay up to date with the latest design software and tools, industry trends, and best practices.
∎ Attend relevant workshops and conferences to enhance design skills.
∎ These responsibilities outline the core tasks and expectations of a brand designer. Successful brand designers combine creative design skills with strategic thinking and the ability to effectively communicate with clients and team members to create visually compelling brand identities.

Additional Requirements:
∎ Age 22 to 35 years
∎ Only females are allowed to apply

Salary: Negotiable

Compensation & Other Benefits:
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 10 Nov 2023

Company Information:
∎ 26 Oct 2023
∎ Gatsby wears
∎ Address : House -23, Gawsul azam avenue, Sector 14, Uttara.
∎ Business : As the fashion industry continues to evolve, it`s always exciting to come across a new and exciting brand that captures the essence of modern fashion. One such brand that has been making waves in the industry is

Category: Design/Creative

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Source: bdjobs.com

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