Job Description

Title: Digital Marketing Executive, After Sales Service

Company Name: AG Motors Limited

Vacancy: 1

Location: Dhaka (Tejgaon Industrial Area)

Salary: Negotiable

Experience:
∎ 1 to 4 years
∎ The applicants should have experience in the following business area(s):Advertising Agency, Group of Companies, Automobile

Published: 13 Mar 2025

Education:
∎ Bachelor’s degree in Marketing, Business, or a related field.
∎ Bachelor’s degree in Marketing, Business, or a related field.

Requirements:

Additional Requirements:
∎ Hands-on experience with Google Ads, Facebook Ads, CRM software, and SEO tools.
∎ Knowledge of customer retention strategies, service promotions, and automotive maintenance marketing.
∎ Strong analytical, creative, and problem-solving skills.
∎ Ability to work in a fast-paced service environment.
∎ Hands-on experience with Google Ads, Facebook Ads, CRM software, and SEO tools.
∎ Knowledge of customer retention strategies, service promotions, and automotive maintenance marketing.
∎ Strong analytical, creative, and problem-solving skills.
∎ Ability to work in a fast-paced service environment.

Responsibilities & Context:
∎ Develop and execute service-focused digital marketing campaigns across Facebook, Instagram, Google Ads, and other online platforms.
∎ Manage paid advertisements for vehicle servicing, maintenance packages, and spare parts promotions.
∎ Implement remarketing campaigns to engage existing customers and retain service loyalty.
∎ Create and manage engaging content related to vehicle maintenance, offers, and service updates.
∎ Respond to customer queries and complaints on social media to improve after-sales satisfaction.
∎ Drive customer feedback and online reputation management.
∎ Optimize website pages for after-sales services, spare parts, and maintenance solutions.
∎ Improve search rankings through SEO strategies and blog content on car servicing tips.
∎ Manage website updates related to service promotions, discounts, and special offers.
∎ Track customer inquiries, bookings, and engagement through digital platforms.
∎ Use Google Analytics and Meta Business Suite to measure campaign effectiveness.
∎ Report on customer conversion rates from digital campaigns and suggest improvements.
∎ Develop email/SMS marketing campaigns for service reminders, maintenance alerts, and loyalty programs.
∎ Promote special service offers, seasonal check-up packages, and extended warranty programs.
∎ Collaborate with service advisors and customer care teams to enhance marketing efforts.
∎ Work closely with the after-sales service team to understand key offerings and customer needs.
∎ Stay updated on digital trends in automotive after-sales marketing.
∎ Explore new digital tools and AI-driven customer engagement solutions.
∎ 1. Digital Marketing Strategy & Campaign Execution:
∎ Develop and execute service-focused digital marketing campaigns across Facebook, Instagram, Google Ads, and other online platforms.
∎ Manage paid advertisements for vehicle servicing, maintenance packages, and spare parts promotions.
∎ Implement remarketing campaigns to engage existing customers and retain service loyalty.
∎ 2. Social Media & Customer Engagement:
∎ Create and manage engaging content related to vehicle maintenance, offers, and service updates.
∎ Respond to customer queries and complaints on social media to improve after-sales satisfaction.
∎ Drive customer feedback and online reputation management.
∎ 3. SEO & Website Management:
∎ Optimize website pages for after-sales services, spare parts, and maintenance solutions.
∎ Improve search rankings through SEO strategies and blog content on car servicing tips.
∎ Manage website updates related to service promotions, discounts, and special offers.
∎ 4. Data Analysis & Performance Tracking:
∎ Track customer inquiries, bookings, and engagement through digital platforms.
∎ Use Google Analytics and Meta Business Suite to measure campaign effectiveness.
∎ Report on customer conversion rates from digital campaigns and suggest improvements.
∎ 5. Service Promotion & Customer Retention:
∎ Develop email/SMS marketing campaigns for service reminders, maintenance alerts, and loyalty programs.
∎ Promote special service offers, seasonal check-up packages, and extended warranty programs.
∎ Collaborate with service advisors and customer care teams to enhance marketing efforts.
∎ 6. Coordination & Innovation:
∎ Work closely with the after-sales service team to understand key offerings and customer needs.
∎ Stay updated on digital trends in automotive after-sales marketing.
∎ Explore new digital tools and AI-driven customer engagement solutions.

Skills & Expertise:

Compensation & Other Benefits:
∎ T/A, Mobile bill
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Sales Incentives
∎ Earned Leave Encashment.
∎ Sales Incentives
∎ Earned Leave Encashment.

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (Tejgaon Industrial Area)

Company Information:
∎ AG Motors Limited

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 31 Mar 2025

Category: Marketing/Sales