Manager / Deputy Manager -Marketing (Sailor)

Job Description

Title: Manager / Deputy Manager -Marketing (Sailor)

Company Name: Epyllion Group

Vacancy: 01

Age: at least 30 years

Location: Dhaka (Tejgaon Industrial Area)

Salary: Negotiable

Experience:
∎ At least 8 years
∎ The applicants should have experience in the following business area(s):Retail Store, Group of Companies

Published: 25 Mar 2025

Education:
∎ Master's Degree in Business, preferably with a Major in Marketing from a reputed Public/Private University.

Requirements:

Additional Requirements:
∎ Age at least 30 years
∎ Tech & social media savvy & Knack for Fashion.
∎ Knack for coming up with creative ideas and campaigns. Analytical thinking & creative storytelling.
∎ Proactive, Strong Communication & Interpersonal Skills are required
∎ Focus on Data driven approach.
∎ Team oriented, collaboration & relationship management.
∎ Preference Proven Work Experience and Agency Experience.

Responsibilities & Context:
∎ Design, schedule, and execute the Marketing activities (Event & Activation, Digital) as per the Marketing plan agreed upon with the brands.
∎ Design the launch plan presentation for the brands & present to management for approval.
∎ Collaborate & contribute with the team in Content Creation Planning. Guide Team to ensure effective engaging content & flawless execution.
∎ Develop customer's engagement strategies in outlet and execute effectively.
∎ Bringing alive the spirit of the brand through 360-degree events, sponsorships, activations etc.
∎ Prepare quarterly/ half yearly/ yearly Event calendar, proposal and budget in coordination with brand and digital team.
∎ Guide team to manage and implement launch events like selection of the venue, production of the set-up, monitoring of the budget, guests list and PR releases to editors for the main launches.
∎ Ensure on time Outlet season wise brand image change & updating as per plan.
∎ Ensure for Effective branding activation (Bill board, signage etc) as per the outlet location.
∎ Lead & guide Digital team to set objectives, goals and strategies for season's campaign & communication.
∎ Ensure & review effective digital ROI report of each campaign and season & submit to management.
∎ Ensure, guide & assist Team members for proper customer database & develop new strategies to increase the base.
∎ Lead partnership activations with existing partners, outlet events and activation.
∎ Implement customer engagement strategies by collaboration of cross functional teams like Sales.
∎ Ensure dynamic reporting by analyzing customer data, support & service & present management time to time along with way forward plan.
∎ Formulate PR plans & strategies.
∎ Enhance Brand's voice & presence through online & offline Channels.
∎ Build strategic relationships and partner with key industry players, agencies and vendors
∎ Ensure Effective PR management with latest PR trends & best practice.
∎ Coordinate and negotiate with the magazines to get PR coverage including Ads and advertorial
∎ Prepare marketing budget on a quarterly and annual basis and allocate funds effectively.
∎ Guide concern Team to ensure effective utilization of budget.
∎ Dept. Budget/Expense report generate monthly & forecast future utilization effectively.
∎ Analyze the marketing campaigns by brand and prepare a detailed report after the execution of the activities.
∎ Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
∎ Review seasonal, monthly and campaign based digital performance reports of all Channels and submit to management with future suggestions.
∎ Planning:
∎ Design, schedule, and execute the Marketing activities (Event & Activation, Digital) as per the Marketing plan agreed upon with the brands.
∎ Design the launch plan presentation for the brands & present to management for approval.
∎ Collaborate & contribute with the team in Content Creation Planning. Guide Team to ensure effective engaging content & flawless execution.
∎ Events & Activation:
∎ Develop customer's engagement strategies in outlet and execute effectively.
∎ Bringing alive the spirit of the brand through 360-degree events, sponsorships, activations etc.
∎ Prepare quarterly/ half yearly/ yearly Event calendar, proposal and budget in coordination with brand and digital team.
∎ Guide team to manage and implement launch events like selection of the venue, production of the set-up, monitoring of the budget, guests list and PR releases to editors for the main launches.
∎ Outlet Branding:
∎ Ensure on time Outlet season wise brand image change & updating as per plan.
∎ Ensure for Effective branding activation (Bill board, signage etc) as per the outlet location.
∎ Digital Marketing:
∎ Lead & guide Digital team to set objectives, goals and strategies for season's campaign & communication.
∎ Ensure & review effective digital ROI report of each campaign and season & submit to management.
∎ CRM:
∎ Ensure, guide & assist Team members for proper customer database & develop new strategies to increase the base.
∎ Lead partnership activations with existing partners, outlet events and activation.
∎ Implement customer engagement strategies by collaboration of cross functional teams like Sales.
∎ Ensure dynamic reporting by analyzing customer data, support & service & present management time to time along with way forward plan.
∎ PR
∎ Formulate PR plans & strategies.
∎ Enhance Brand's voice & presence through online & offline Channels.
∎ Build strategic relationships and partner with key industry players, agencies and vendors
∎ Ensure Effective PR management with latest PR trends & best practice.
∎ Coordinate and negotiate with the magazines to get PR coverage including Ads and advertorial
∎ Budget Management
∎ Prepare marketing budget on a quarterly and annual basis and allocate funds effectively.
∎ Guide concern Team to ensure effective utilization of budget.
∎ Dept. Budget/Expense report generate monthly & forecast future utilization effectively.
∎ Analyze the marketing campaigns by brand and prepare a detailed report after the execution of the activities.
∎ Dynamic Report
∎ Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
∎ Review seasonal, monthly and campaign based digital performance reports of all Channels and submit to management with future suggestions.

Skills & Expertise:

Compensation & Other Benefits:
∎ Mobile bill, Tour allowance, Gratuity, Insurance
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (Tejgaon Industrial Area)

Company Information:
∎ Epyllion Group
∎ Corporate Office: NINAKABBO, Level: 12, 227/A, Tejgaon-Gulshan Link Road, Postal Code: 1208, Dhaka, Bangladesh.
∎ Textile, Garments, Garments Accessories, Washing, Printing, Real Estate, Retail Fashion-Sailor, Food & Beverage.

Address::
∎ Corporate Office: NINAKABBO, Level: 12, 227/A, Tejgaon-Gulshan Link Road, Postal Code: 1208, Dhaka, Bangladesh.
∎ Textile, Garments, Garments Accessories, Washing, Printing, Real Estate, Retail Fashion-Sailor, Food & Beverage.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 24 Apr 2025

Category: Media/Advertisement/Event Mgt.