Marketing and Admissions Executive

Job Description

Title: Marketing and Admissions Executive

Company Name: Smart Innovations Limited

Vacancy: 01

Job Location: Anywhere in Bangladesh

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing
∎ Familiarity with IB (International Baccalaureate) programs
∎ Experience with STEAM education
∎ Familiarity of the Reggio Emilia Educational Philosophy
∎ Training/Trade Course: marketing,digital marketing
∎ Skills Required: Critical Thinking, Digital art, Excellent communication skill, Google Suit, MICROSOFT OFFICE, Website Design

Experience Requirements:
∎ At least 5 year(s)
∎ The applicants should have experience in the following area(s): Brand Promotion and Development, Creative Thinking, Digital Marketing, ENGLISH MEDIUM SCHOOL, Sales & Marketing, Strategic Management, Student Admission, Website Marketing
∎ The applicants should have experience in the following business area(s): School, College, University

Job Context:
∎ Smart Innovations is looking for an experienced Marketing and Admissions Executive for its educational initiative, Smart Innovations School.
∎ The key focus of the role will be to develop and implement a growth strategy and tactical business development plan that ensures attraction, recruitment and retention of students. To be carried out through demonstrating the schools` promises and highlighting these through key touch points within the school community both internally and externally.

Job Responsibilities:
∎ The post holder will have the responsibility for leading the Admissions and Marketing teams to ensure a seamless Student Customer Journey through setting relevant policy, procedures, quality standards, customer service standards, and ensuring their delivery to all prospective students, applicants, and their influencers.
∎ Objectives:
∎ Achieve the target growth and retention numbers in line with the annual budget.
∎ To maintain an up- to-date evidence base of the needs and concerns of our internal and external stakeholders in relation to the growth and retention of students.
∎ To ensure that you develop, execute and regularly monitor marketing, retention and admissions plan that directs each phase of the internal and external marketing processes.
∎ Manage Marketing and Student Recruitment budget and ROI of marketing activities carried out.
∎ To ensure that every member of staff in school is aware of their role in attracting, converting and retaining students and is actively and appropriately engaged in all the activities.
∎ Responsibilities:
∎ Admissions
∎ To co-ordinate the admissions process from initial enquiry through to the student's first day.
∎ To ensure the student recruitment targets are maximised and a first-rate customer experience is provided.
∎ On occasions meet with prospective parents or other visitors, giving tours of the school and ensuring prompt and effective follow-up.
∎ Ensuring all relevant prospective parents are invited to pertinent events, receive regular communications and followed up accordingly.
∎ Marketing and Development
∎ Offer an efficient, warm and welcoming professional service to parents, students, staff, feeder schools and the wider public interested in joining our school or working in partnership with us.
∎ Deliver an impressive, effective and efficient admissions process for applicants, which reflects the values and ethos of the school.
∎ Assist and organise open days, facilitate meet with principal.
∎ Attend external marketing events as required, to attract new students and network with existing stakeholders.
∎ Regularly review and update the Admissions content on the school website to ensure the information displayed is correct and up to date.
∎ Other Duties
∎ Production of regular statistics and reports on the admissions landscape including analysis of visits and conversions for Senior Management.
∎ Monitoring local competition developments.
∎ Log and document the progress of admissions.
∎ Keeping up-to-date and accurate records of marketing activity and spend.
∎ Maintain historic & current data of pupil numbers by year group.
∎ Help preparing Prospectus packs and managing stock of the various elements of the packs.
∎ This role requires the successful candidate to execute daily marketing activity for the school within print and digital media, manage the social media channels and related content, as well as executing all recruitment and brand awareness events.
∎ Any other roles and/or duties as assigned by the school management from time to time.
∎ Inform the school management of any problems, conflicts or program concerns as soon as they arise in written.

Additional Requirements:
∎ Ability to take initiative in necessary planning and actions;
∎ Exceptional and effective communication and writing skills;
∎ Strong attention to detail and organizational skills;
∎ Strong work ethic and will work until the job is complete;
∎ Excellent 'people person' with the ability to build relationships among staff, clients, and within the community outside the school;
∎ Multi-task efficiently while managing a high-volume workload in a fast-paced, changing environment;
∎ Ability to coordinate the efforts of a team of diverse and creative employees;
∎ Demonstrate the ability to increase productivity and continuously improve methods, approaches, and contribution;
∎ Commitment to continuous learning;
∎ Demonstrate the ability to see the big picture to provide useful advice across the organization;
∎ Ability to analyze the effectiveness of all marketing and communications efforts.

Salary: Negotiable

Compensation & Other Benefits:
∎ Performance bonus
∎ Salary Review: Yearly

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 21 Jun 2022

Company Information:
∎ 22 May 2022
∎ Smart Innovations Limited
∎ Address : Arcadia Noor Castle Flat# 1A/2, House # 8 ,Road # 6, Block # C Banani, Dhaka-1213.
∎ Web : www.smartinnovations.com/

Category: Marketing/Sales

: Please mail your CV with Cover Letter and write "Position Name" as subject of your email.

Source: bdjobs.com

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