Senior Executive/ Executive (Marketing/ Branding)

Job Description

Title: Senior Executive/ Executive (Marketing/ Branding)

Company Name: The Peninsula Chittagong Limited

Vacancy: Not specific

Job Location: Chattogram (Chattogram Sadar)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing
∎ Any Reputed University approved by UGC
∎ Skills Required: Excellent communication skill, Public Relation

Experience Requirements:
∎ 5 to 10 year(s)
∎ The applicants should have experience in the following area(s): Promotion and Branding
∎ The applicants should have experience in the following business area(s): Hotel

Job Responsibilities:
∎ Plan and Execute regional Marketing / Branding activity on behalf of the Hotel.
∎ Work with the Hotel Sales & Marketing team to agree their individual sales plans.
∎ Drive the development of on-line sales and marketing activity through our own web sites and associated social media channels.
∎ Build The Peninsula Chittagong Limited customer and databases to facilitate direct marketing activity.
∎ Manage third party agencies undertaking sales and marketing activity.
∎ Monitor and support Hotel teams in delivering sales and marketing plans and build sales and marketing plans for new projects.
∎ Develop customer relation plans & provide routine reporting on regular activity.
∎ Build direct relationships with the corporate clients.
∎ Attend and network in industry sectors likely to generate new and additional business into The Peninsula Chittagong Limited properties.
∎ Develop the annual marketing plan for the area according to business and communication objectives and results.
∎ Establish reporting processes to monitor activity and outputs of sales and marketing actions and monitor budgeted spend of regional activity.
∎ Develop profitable joint promotions execute customer retention policies.
∎ Target effective market segments with heavy emphasis on proactive solicitation and generate business scope.
∎ Partner with corporate counterpart to effectively manage the business opportunity.
∎ Identify and qualify new business client to achieve personal revenue goals.
∎ Focus efforts on existing corporate accounts with significant potential sales revenue by Designing, developing promotional packages.
∎ Understand the overall market - competitors' strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
∎ Choose the best opportunities for The Peninsula Chittagong based on market conditions and needs.
∎ Use negotiating skills and creative selling abilities to close on business and negotiate contracts.
∎ Create, develop and market key events for the hotel, especially during key business periods.
∎ Communicate effectively, to target markets, the amenities and benefits of the Hotel, including Hotel refurbishments, food and beverage provisions, conference, banqueting and events.
∎ Create and maintain a comprehensive media and marketing contact management system relevant to the target audiences of the Hotel.
∎ Respond to media enquiries when approached for comments and/or reports.
∎ Implement Public Relation campaigns to celebrate successes and awards and the promotion of products.
∎ Develop advertisement plan through proper market analysis and make them real effective visual through Billboard, Prominent Newspaper and Magazine.
∎ Develop and own promotional activities, marketing channels and the production of marketing materials for specific events.
∎ Communicate with internal Event Management on all aspects of specific event and promotion.
∎ Identify and maintain a general database of potential sponsors for all events and target specific ones related to each event separately.
∎ Negotiate and handle with potential sponsors and ultimately close advantageous arrangements.

Additional Requirements:
∎ Age 25 to 27 years
∎ Both males and females are allowed to apply
∎ Experience in Hotel Marketing will be given preference

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill, Medical allowance, Profit share, Provident fund, Insurance, Gratuity
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 28 Feb 2023

Company Information:
∎ 30 Jan 2023
∎ The Peninsula Chittagong Limited
∎ Address : Bulbul Center, 486/B O.R. Nizam Road, GEC Circel,Chittagong-4100, Bangladesh.
∎ Web : www.peninsulactg.com
∎ Business : The Peninsula Chittagong, where hospitality is our Culture.

Situated at the prestigious GEC circle of the Port City, our hotel provide superior services combining western sophistication and Chittgonian hospitality in a scenic and convenient location. Discover this unique retreat for business or pleasure just minutes from the commercial center surrounded by famous retail shops, restaurants and corporate offices. The Peninsula Chittagong Hotel offers a premier setting for conferences, meetings, and corporate events. Where personalized service is the standard.

Category: Marketing/Sales

: Please apply with detailed CV & contact phone number(s) with recent pp size photograph to: Head of HR & Administration, The Peninsula Chittagong Limited, Bulbul Center, 486/B O.R. Nizam Road, GEC Circle, Chittagong-4100, Bangladesh. Please mention the post you applied on the top of the envelop. All applications will be treated in strictest confidence. Only short listed candidates will be contacted. Any persuasions are discouraged.

Source: bdjobs.com

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