Digital Product Manager (Adtech)
Job Description
Title: Digital Product Manager (Adtech)
Company Name: Banglalink
Vacancy: Not specific
Job Location: Anywhere in Bangladesh
Employment Status: Full-time
Educational Requirements:
∎ BBA/BSc and/or MBA/MS from a reputed UGC approved university with major in Marketing/ Finance/ Computer Science/ Telecom Engineering/ Business Policy & Strategy
Experience Requirements:
∎ At least 2 year(s)
Job Responsibilities:
∎ Analyze the market and identify opportunities, innovation, and disruptive ideas in digital Ad to proliferate overall effectiveness for Adtech project
∎ Be actively involved in the development of a detailed roadmap on a quarterly basis in line with a business plan and co-ordinate with other commercial teams to ascertain market requirements and pulse
∎ Translate digital trends into innovative concepts by identifying and implementing new Ad formats based on the evolution of the Ad industry and formulate effective Ad monetization strategy for different channels through a continuous re-evaluation of existing channels and suggesting for revamping wherever required
∎ Execute and implement the new Adtech features effectively, identify potential placements through various evaluation processes, design the GTM, ensure management and regulatory approvals (if needed), technical implementation of business requirements, conduct UAT and go live
∎ Monitor all the ongoing ad campaigns on both Telco and Digital assets, analyze daily ad delivery reports with CPM, CTR, CPA, Conversion Rate, CPC, Traffic, Conversion Rate by Channel, Reach, View, CPV, Ad Frequency and guide and manage agency/partners for new Ad format execution
∎ Carry out and maintain successful UAT for Applink and DCB newly feature launch and plan Hackathon for Applink promotion
Additional Requirements:
∎ At least 2 to 4 years of working experience within the Digital Advertising/AdTech sector with a proven track record of at least 2 years in digital products management.
∎ Good understanding of the AdTech industry, digital market landscape, and environment
∎ Sound knowledge in marketing and all its respective functions
∎ Sound knowledge in Google Advertising, Adwords, Adsense, RTB, CMP, SSP, DSP, AdExchange, Ad Network, Video Ads, Banner Ads, SMM.
∎ Good analytics and problem-solving ability capability
∎ Strong knowledge in digital Ad inventory management, product & pricing, portfolio management, UI/UX
∎ Experience in working with Adtech companies or SSP/DSP providers.
∎ Strong understanding of customer and market dynamics and requirements
∎ Good commercial acumen
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 3 Apr 2022
Company Information:
∎ 28 Mar 2022
∎ Banglalink
∎ Address : Tigers' Den, Plo 4, SW (H) Gulshan Avenue, Gulshan, Dhaka-1212
∎ Business : Wireless Telecommunication
Category: IT/Telecommunication
:
Source: bdjobs.com
Deadline Expired on 3rd Apr 2022
Similar Jobs
IT Manager
IT Executive
IT Project Manager
IT Assistant (Dhaka-Mirpur)
Oracle EBS Technical Developer
Junior Executive, Marketing Support (Digital Marketing Optimization)
Associate - IT Store
Senior Manager - Sage 300
Senior SAP ABAP Developer / SAP ABAP Developer
Project Manager
Network Engineer (Intern)
Software Quality Assurance Engineer
MERN - Full Stack Developer
System Administrator, (Sr. Executive)
Flutter Developer
Officer – IT & MIS
Executive/Sr.Executive
Developer (Web)
Manager - SAP, PP & MM
Web Developer / Trainee
Customer Support Executive
Tech Lead (PHP-WordPress-WooCommerce-Shopify)
Trainee Software Engineer - Java
Business Analyst
Network Supervisor/Branch Incharge
MIS Coordinator
Data Engineer
SYSTEM ENGINEER
Engineer – AC and Fridge
Senior Engineer
Senior Officer/ Assistant Manager- IT
Senior Executive, Process Development
IT Associate
Medical Documentation Specialist - Night Shift
Senior Business Analyst-Sage 300
Videographer and Editor
Manager, Delivery Operations
Trainee Engineer, SQA/ Testing
Assistant Manager, Sales
Manager, Product Management
Facebook Group