Digital Sales & Marketing Manager

Job Description

Title: Digital Sales & Marketing Manager

Company Name: Doodle Inc.

Vacancy: 1

Job Location: Dhaka (Mirpur)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor degree in any discipline in Marketing, Bachelor of Science (BSc) in CSE
∎ Skills Required: Brand Planning, Digital Content Development, Digital Marketing, Digital Sales and Marketing, IT & Software Marketing, Sales & Marketing, Strategic Planning

Experience Requirements:
∎ At least 3 year(s)
∎ The applicants should have experience in the following area(s): Digital Content Development, Digital Marketing, Digital Sales and Marketing, Email Marketing, lead generation, seo and sem
∎ The applicants should have experience in the following business area(s): Advertising Ageny, Direct Selling/Marketing Service Company, E-commerce, Software Company

Job Responsibilities:
∎ Develops digital marketing strategy by studying economic indicators, tracking changes in demand, identifying customers and their current and future needs, and monitoring the competition.
∎ Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
∎ Designs, builds, and maintains our social media presence.
∎ Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
∎ Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
∎ Identifies trends and insights, and optimizes spend and performance based on the insights.
∎ Brainstorms new and creative growth strategies through digital marketing.
∎ Plans, executes, and measures experiments and conversion tests.
∎ Collaborates with internal teams to create landing pages and optimize user experience.
∎ Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
∎ Identifies critical conversion points and drop off points and optimizes user funnels.
∎ Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
∎ Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
∎ Maintains digital marketing staff job results by counseling and disciplining employees; and planning, monitoring, and appraising job results.
∎ Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.

Additional Requirements:
∎ Age at least 25 years
∎ Both males and females are allowed to apply
∎ Proven working experience in digital marketing
∎ Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
∎ Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
∎ Experience in optimizing landing pages and user funnels
∎ Experience with A/B and multivariate experiments
∎ Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
∎ Working knowledge of ad serving tools (e.g., DART, Atlas)
∎ Experience in setting up and optimizing Google Adwords campaigns
∎ Strong analytical skills and data-driven thinking
∎ Up-to-date with the latest trends and best practices in online marketing and measurement

Salary: Negotiable

Compensation & Other Benefits:
∎ T/A, Mobile bill, Tour allowance, Credit card, Medical allowance, Performance bonus, Insurance, Gratuity
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ As per policy.

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 13 May 2022

Company Information:
∎ 13 Apr 2022
∎ Doodle Inc.
∎ Address : House: 1047 (2nd Floor), Road: 09, Avenue: 09, DOHS, Mirpur-12, Dhaka-1216
∎ Web : www.thedoodleinc.com
∎ Business : While starting in 2012, we had a pretty simple objective, and that was to be a part of the global technological revolution. Therefore, instead of bothering about achievements, we strived to contribute and make an impact through serving each of our clients at our best regardless of the size of the project or its technological significance. This way we’ve learned and grown together while empowering hundreds of other business and individuals world-wide. We continued our journey to shape up the dreams of our partners and turn even their wildest imagination into a diligent reality. Throughout these years we’ve reached millions of active users and been a part of their life with the offerings and services we’ve built together and we are humbly proud of that.

Category: Marketing/Sales

Source: bdjobs.com

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