Title: Senior SEO Specialist
Company Name: ChefOnline
Vacancy: 01
Job Location: Dhaka (Gulshan)
Employment Status: Full-time
Educational Requirements:
∎ Bachelor degree in any discipline
∎ Marketing majors will get preference.
∎ Preferred Professional Certification: Must have The Fundamentals of Digital Marketing certification from Google Digital Garage,Any digital marketing certification holder will get preference
Experience Requirements:
∎ 3 to 5 year(s)
∎ The applicants should have experience in the following area(s):
Business Analyst, Content Strategy, Display Advertising), Email campaign, HTML CSS, Local Organic SEO, SEM (PPC, SMM
Job Responsibilities:
∎ Lead, oversee, and execute SEO in order to grow organic traffic to the websites by planning, developing, implementing, and managing the overall digital marketing strategy.
∎ Managing all social media channels and campaigns to ensure brand consistency.
∎ Prepare and manage monthly digital marketing budget.
∎ Manage best in class content throughout the site (on-page content, fresh content, duplicate content and canonicalization) considering Keywords, Meta details, Google Analytics, and Search Console.
∎ Forecasting ad performance for PPC & Display Advertising to achieve the goals.
∎ Maintenance of Google My Business listings for UK businesses including verification process and proactively ensuring listings are kept up-to-date.
∎ Act as the Internal site-linking expert. Understanding the correct setup for Page Rank flow and using correct anchor text where appropriate.
∎ Understanding keywords driving traffic to the website, keyword research, and competitor analysis.
∎ Ensure basic on-page SEO is implemented correctly - Keyword strategy, Title tags, Meta tags: Description, H1, H2, Alt; Anchor text; Alt tags; URL Names; Social links and overall link building
∎ Brainstorm new and creative growth strategies for SEO/SEM, marketing database, newsletter campaign, social media campaigns, and content strategy.
∎ Liaise with sales and customer relationship department to increase client satisfaction through cohesive strategies.
∎ Monitor all running campaigns, assess against goals (ROI and KPIs), and provide ideas to stand out.
∎ Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
∎ Manage clients and 3rd party agency relations.
Additional Requirements:
∎ Age 26 to 40 years
∎ Both males and females are allowed to apply
∎ The applicants must have experience in the following area(s): Business Analyst, Local SEO, eCommerce SEO, HTML & CSS, SEM, PPC & Paid Search Marketing.
∎ Must be fluent in English.
∎ Outstanding ability to think creatively, strategically and identify and resolve problems.
∎ Knowledge of HTML/ CSS and website administration.
∎ Experience working with popular keyword, audit & analysis tools.
∎ Must have sound knowledge on social media, blogging, general writing and press release.
Salary:
∎ Tk. 40000 - 50000 (Monthly)
∎ Compensation & other benefits
Compensation & Other Benefits:
∎ Weekly 2 holidays
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ As per company policy.
Application Deadline: 5 Feb 2021
Company Information:
∎ 6 Jan 2021
∎ ChefOnline
∎ Address : 21/A Navana Tower, 45 Gulshan South C/A, Circle-1
∎ Web : www.chefonline.com
∎ Business : Founded in 2014, Le Chef Plc is a new public limited company formed as a re-registration of Le Chef Ltd T/A Chef Online on 5 February 2016 in UK.
Category: IT/Telecommunication
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Source: bdjobs.com