Social Media Manager

Strategy & Planning: Build and execute data-driven social media strategies and maintain content calendars aligned with overall brand objectives.

Content Creation & Curation: Write copy, produce short-form video (Reels, TikToks), and design visual graphics using tools like Canva or CapCut.

Community Management: Engage daily with followers by responding to comments, direct messages, and brand mentions to foster customer loyalty.

Paid Social & Campaigns: Run, monitor, and optimize paid ad campaigns (depending on the scope of the role) and manage influencer partnerships.

Analytics & Reporting: Track key performance indicators (KPIs), analyze metrics (reach, engagement, ROI, traffic), and report insights to stakeholders.