Senior Manager-Modern Trade & Corporate Sales-FMCG & Stationary

• 8 to 10 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG)

• Bachelor of Business Administration (BBA) in Marketing
• Master of Business Administration (MBA) in Marketing

• 8 to 10 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG)

1. Strong leadership and people management capability

2. Excellent communication, negotiation, and stakeholder management skills

3. Strategic planning and business development expertise

4. Strong analytical and decision-making ability

5. In-depth knowledge of Modern Trade and Corporate Sales operations

6. Target-oriented mindset with strong execution capability

7. Proficiency in sales reporting and MS Office Suite (Excel, Word, PowerPoint)

8. Strong problem-solving and relationship management skills

1. Sales & Revenue Growth

• Achieve monthly/quarterly/annual sales targets for Modern Trade & Corporate Sales channels

• Develop and execute strategic sales plans to drive revenue growth and profitability

• Identify and secure new business opportunities, corporate accounts, and trade partnerships

• Monitor business performance and implement corrective actions to achieve KPIs

• Increase market share and strengthen channel presence

2. Key Account & Relationship Management

• Build and maintain strong relationships with key modern trade partners, distributors, and corporate clients

• Handle major business negotiations, agreements, and strategic partnerships

• Resolve high-level client concerns, escalations, and business issues effectively

• Ensure excellent customer service and long-term client retention

3. Modern Trade & Corporate Channel Management

• Oversee Modern Trade operations to ensure product availability, visibility, and execution excellence

• Manage corporate sales activities to ensure sustainable business growth

• Ensure effective implementation of promotional campaigns and trade agreements

• Monitor channel performance and optimize business efficiency

4. Team Management & Leadership

• Lead, supervise, and develop reporting managers and sales teams

• Ensure effective performance management, coaching, and employee development

• Set performance goals and monitor execution against business objectives

• Foster a high-performance and target-driven work culture

5. Market Development & Business Expansion

• Conduct market research, competitor analysis, and business intelligence reviews

• Identify expansion opportunities and new market penetration strategies

• Develop innovative initiatives to improve channel growth and profitability

• Support new product launches and strategic business initiatives

6. Reporting & Administration

• Prepare sales reports, forecasts, business reviews, and performance analysis

• Track KPIs and monitor sales trends across channels

• Ensure proper documentation, compliance, and reporting accuracy

• Coordinate with internal stakeholders to ensure smooth operational execution