SEO Expert

• 2 to 5 years
• The applicants should have experience in the following business area(s): Training Institutes, Coaching Center, Educational Technology (Edtech) Startup

• Bachelor/Honors degree in any discipline

• Candidates from Marketing, CSE, IT, or related fields will get preference

• Relevant SEO certifications will be an added advantage

• 2 to 5 years
• The applicants should have experience in the following business area(s): Training Institutes, Coaching Center, Educational Technology (Edtech) Startup

• Age 23 to 38 years

• 2–5 years of proven experience in SEO, preferably in education-related websites

• Strong hands-on experience in both technical SEO and manual/on-page SEO

• Proven ability to write SEO-optimized content in Bangla and English

• Strong command of Google Search Console, Google Analytics 4 (GA4), and Google Tag Manager basics

• Hands-on experience with SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, or similar)

• Experience with e-commerce SEO will be strongly preferred

• Experience in ranking education or content-heavy websites will be an added advantage

• Strong analytical and problem-solving mindset — able to diagnose why a page is not ranking and fix it

• Ability to manage multiple websites and deadlines simultaneously

• Must be able to work independently and deliver measurable results

• 2 to 5 years of hands-on SEO experience

• Experience in the following areas is preferred: Educational Technology (EdTech) Startup, Coaching Center, Training Institutes, E-commerce, Online Retail Startup, Software Company, IT Enabled Service, Advertising Agency, Web Media/Blog

• A proven record of ranking websites on the first page of Google is required

• Skills & Expertise

  Search Engine Optimization (SEO), Technical SEO, On-Page SEO, Off-Page SEO, Keyword Research, Google Search Console, Google Analytics 4, SEO Content Writing, Schema Markup, Ahrefs, SEMrush, WordPress, E-commerce SEO, Competitor Analysis, Link Building

Job Context

Biddabari is Bangladesh’s first and largest online job preparation platform for BCS, Bank, NTRCA, Primary, and Government Grade 11–20 examinations. Alongside Biddabari, our group operates Boibari (an online marketplace for academic and competitive exam books) and Prodhan.com (a growing e-commerce platform).

We are looking for a hands-on SEO Expert to take full ownership of organic growth across all our platforms — driving first-page Google rankings, handling technical and on-page SEO, and producing SEO-optimized content that converts visitors into students and customers.

This is not a theory-based role. We want someone who can independently audit a website, find why it is not ranking, fix it, and show measurable results.

Job Responsibilities

• Plan and execute complete SEO strategies for Biddabari (education), Boibari (books), and Prodhan.com (e-commerce) to achieve first-page Google rankings for target keywords.

• Develop and implement effective SEO strategies to drive organic traffic for both platforms.

• Conduct keyword research, search intent analysis, competitor analysis, and content gap analysis for each platform.

• Perform technical SEO: site audits, crawlability, indexing, site architecture, internal linking, XML sitemaps, robots.txt, canonical tags, page speed, and Core Web Vitals.

• Implement and validate schema markup (Article, FAQ, Product, Course, Organization) for better SERP visibility.

• Execute on-page SEO: titles, meta descriptions, headings, URL structure, image alt text, and content optimization.

• Write and supply SEO-optimized content — blogs, landing pages, category pages, course pages, product descriptions, and FAQs — in both Bangla and English.

• Optimize e-commerce product and category pages for Boibari and Prodhan.com to improve organic sales.

• Plan and execute off-page SEO: quality backlink building, guest posting, outreach, and citation building.

• Monitor and improve keyword rankings, organic traffic, impressions, CTR, and conversions using Google Search Console and GA4.

• Optimize content for featured snippets and AI-driven search results (Google AI Overviews, ChatGPT, Perplexity).

• Coordinate with content, design, and development teams to implement SEO recommendations.

• Prepare regular SEO performance reports with clear insights and action plans for management.

• Monitor Google algorithm updates and adjust strategies accordingly.

Job Highlights

Take full ownership of organic growth across three growing platforms — Bangladesh’s largest online job preparation platform, a book marketplace, and an e-commerce site. We’re looking for someone who can rank pages, not just report on them.

• T/A,Performance bonus,Over time allowance
• Salary Review: Yearly