Social Media Executive

• 2 to 4 years
• The applicants should have experience in the following business area(s): Business-to-Business (B2B) Software and Services Startup

• Bachelor’s degree from any reputed university

• Certification in Digital Marketing (preferred but not mandatory)

• 2 to 4 years
• The applicants should have experience in the following business area(s): Business-to-Business (B2B) Software and Services Startup

• Age 25 to 35 years

• 2–4 years of proven experience in social media marketing, preferably in a service-based or B2B environment

• Hands-on experience managing Facebook, Instagram, LinkedIn, YouTube and TikTok for business purposes.

Skills & Expertise

• Social Media Management: Facebook, Instagram, LinkedIn, YouTube, TikTok.

• Content Creation: Strong copywriting, basic graphic design sense, short video planning.

• Analytics: Meta Business Suite, basic Excel/Sheets for reporting.

• Tools: Familiarity with scheduling tools and basic design tools (Canva, CapCut, Adobe Express)

• Soft Skills: Communication, creativity, time management, problem-solving and teamwork.

Additional Requirements

• Age: 25–35 years (flexible for highly skilled candidates)

• Strong understanding of the Bangladeshi digital landscape and audience behavior

• Ability to write clear, persuasive copy in both English and Bengali

• Ability to professionally response in social media chat communication

• Comfortable working closely with sales, digital marketing and design team

• Willingness to occasionally visit client sites or events for content creation (factories, corporate offices etc.)

Job Context: A Social Media Executive manages a brand`s day-to-day presence, content creation, and community interactions across digital channels.
Job Responsibilities

• Develop and execute a monthly social media content calendar aligned with SSSL business goals.

• Create engaging posts (text, image, short video concepts) for Facebook, Instagram, LinkedIn, YouTube and TikTok.

• Collaborate with the graphics and video team to produce high-quality creatives, reels and short-form videos.

• Monitor and respond to comments, messages and inquiries across all social platforms in a timely and professional manner.

• Track, analyze and report on social media KPIs (reach, engagement, CTR, leads, cost per lead) and provide actionable insights.

• Support the digital marketing team in SEO-friendly content ideas, landing page copy and email/SMS campaigns.

• Stay updated on social media trends, algorithm changes, and competitor activities; recommend new growth opportunities.

• Assist in online reputation management and brand-building initiatives.

• Mobile Allowance

• Festival Bonus

• Annual Increment

• Career Growth Opportunity