Area Sales Executive (ASE)

• At least 3 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Cosmetics/Toiletries/Personal Care, Group of Companies, Healthcare/Lifestyle product

• Hon’s/Master’s degree in any discipline (preferably in Marketing, Business Administration, or a relevant discipline)

• Candidates from reputed, recognized public or private universities will be preferred

• At least 3 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Cosmetics/Toiletries/Personal Care, Group of Companies, Healthcare/Lifestyle product

• Age 25 to 40 years
• Only Male

• Strong understanding of FMCG sales and distribution

• Excellent communication and negotiation skills

• Strong leadership and team management capability

• Good analytical and business planning skills

• Ability to work under pressure and achieve targets

• Strong market knowledge and relationship-building skills

We are looking for a dynamic, result-oriented, and experienced Area Sales Manager (ASE) to drive sales growth, expand market coverage, manage distributors, and lead the field sales team in the assigned area.

Key Responsibilities:

• Primary Sales: Achieve area-wise primary sales targets by ensuring effective order planning, distributor sales and timely product movement.

• Secondary Sales: Achieve area-wise secondary sales, revenue and volume targets as per business objectives.

• Sales Planning: Develop and implement sales plans aligned with organizational and business objectives.

• Market Coverage: Expand geographical coverage, increase outlet penetration, and acquire new retailers.

• Product Availability: Ensure product availability, proper placement, distribution and merchandising visibility.

• Market Analysis: Analyze market trends, sales performance, competitor activities and business opportunities.

• Route Planning: Ensure effective route planning and optimum utilization of field sales resources.

• PJP Management: Prepare and monitor the Permanent Journey Plan (PJP) of self and SPOs to ensure effective market coverage.

• Sales Force Management: Lead, monitor, and manage SPOs/Sales Representatives to ensure achievement of individual and team targets.

• Coach & Develop Team: Coach, motivate and develop SPOs and distributor sales resources to improve productivity and prepare them for future responsibilities.

• BTL Execution: Plan and ensure effective execution of BTL promotions, trade programs, and other sales initiatives within the assigned area.

• Area Business Planning: Prepare and execute area-wise business plans based on sales targets, market potential, and organizational objectives.

• Distributor Management: Maintain effective relationships with distributors and monitor sales, stock, coverage, collection, and overall business performance.

• Distributor ROI: Monitor distributor profitability and ROI to ensure sustainable and mutually beneficial business relationships.

• Sales & Stock Monitoring: Regularly monitor sales achievement, stock availability, product movement, and identify gaps for timely corrective action.

• Performance Review: Conduct regular performance reviews with the SPOs/Sales Representatives and take corrective actions to close performance gaps.

• Provident fund,Mobile bill,Insurance,Gratuity
• Salary Review: Yearly
• Festival Bonus: 2

• Attractive salary package with benefits

• Monthly and Quarterly Incentives

• Fast career growth opportunity

• Annual Leave Encashment