Digital Marketer

Develop and implement digital marketing strategies to increase brand awareness, website traffic, leads, and sales.

Manage and optimize social media platforms, including Facebook, Instagram, LinkedIn, YouTube, and other relevant channels.

Create, coordinate, and publish engaging digital content, including posts, graphics, videos, blogs, and promotional materials.

Plan and execute paid advertising campaigns through platforms such as Meta Ads, Google Ads, and other relevant advertising networks.

Conduct keyword research, SEO activities, and website optimization to improve organic search rankings and online visibility.

Monitor and analyze digital marketing performance using tools such as Google Analytics, Search Console, and advertising platform insights.

Track campaign KPIs, prepare performance reports, and recommend improvements based on data and market trends.

Manage email marketing campaigns, including audience segmentation, content preparation, scheduling, and performance tracking.

Conduct market and competitor research to identify new digital marketing opportunities and emerging trends.

Coordinate with the content, design, sales, and other relevant teams to ensure consistent brand communication.

Maintain and update website content, landing pages, and other digital assets when required.

Monitor online customer engagement, comments, messages, reviews, and feedback, and ensure timely responses where applicable.

Manage digital marketing budgets and optimize campaign spending to achieve the best possible return on investment (ROI).

Stay updated on the latest digital marketing tools, platforms, algorithms, trends, and best practices.

Perform any other digital marketing-related duties assigned by the management.