Social Media Marketing Executive

• Bachelor of Business Administration (BBA) in Marketing

• Bachelor’s degree in Marketing, Business Administration, Media & Communication, or a related field.

• Relevant professional training or certification in Social Media Marketing will be an advantage.

• Strong creative thinking and understanding of social media trends.

• Excellent Bangla and English communication skills.

• Good understanding of audience behavior and content performance.

• Ability to identify trending formats, topics, and content opportunities.

• Strong coordination and time management skills.

• Ability to work independently and meet content and campaign deadlines.

• 1–3 years of practical experience in Social Media Marketing, Digital Marketing, or Content Management.

• Experience in healthcare, beauty, aesthetics, skincare, wellness, or lifestyle brands will be preferred.

• Candidates with strong practical knowledge and a relevant portfolio may also be considered

Skills & Expertise

• Social Media Strategy, Facebook, Instagram, TikTok, YouTube, LinkedIn, Content Calendars, Content Creation, Reels, TikTok Videos, YouTube Shorts, Stories, Carousels, Social Media Copywriting, Bangla & English Content, Community Management, Audience Engagement, Brand Management, Content Coordination, Campaign Planning, Influencer/Creator Coordination, Photo & Video Shoots, Visual Storytelling, Beauty & Aesthetics Content, Skincare Content, Wellness Content, Healthcare Content, Promotional Content, Lead Generation, Audience Psychology, Brand Consistency, Social Media Growth

Job Highlights

• Develop and execute social media strategies across major platforms.

• Manage Facebook, Instagram, TikTok, YouTube, and LinkedIn.

• Plan and maintain monthly content calendars and campaigns.

• Create engaging Reels, TikTok videos, YouTube Shorts, Stories, and Carousels.

• Support brand growth, audience engagement, lead generation, and campaign performance.

Job Responsibility:

• Develop and execute social media strategies aligned with business and brand objectives.

• Manage daily social media activities across Facebook, Instagram, TikTok, YouTube, and LinkedIn.

• Prepare and maintain monthly content calendars.

• Coordinate content creation, photo and video shoots, and creative production.

• Create and coordinate engaging Reels, TikTok videos, Shorts, Stories, and Carousels.

• Write engaging Bangla and English social media copy and promotional content.

• Manage online communities and respond to audience comments and messages professionally.

• Coordinate with influencers, creators, designers, videographers, and internal teams.

• Plan and execute social media campaigns and promotional activities.

• Develop content related to beauty, aesthetics, skincare, wellness, and healthcare.

• Maintain brand consistency across all digital platforms.

• Monitor audience behavior, engagement, reach, and social media growth.

• Prepare regular social media performance reports and recommendations.

• Support lead generation through organic and campaign-based social media activities.

• Salary Negotiable, based on experience and competency.

• Performance-based salary review may be considered based on organizational policy.